For nostalgic snack lovers and football fans, the Pop-Tarts Bowl on Dec. 28 promises a unique game-day experience. This year, Pop-Tarts is giving fans exactly what they’ve been asking for—the return of a discontinued flavor that hasn’t been on shelves for years. During the bowl game, which coincides with the excitement of the college football playoffs, one beloved Pop-Tarts flavor from the archives will make its highly anticipated comeback.
Adding to the fun, the returning flavor will be featured as one of three Edible Mascots—a group of giant, animated toaster pastries that will take center stage at Camping World Stadium in Orlando, Florida. On Dec. 28, fans can cheer for their teams while celebrating the revival of this nostalgic treat.
Related: 35 Discontinued Fast Food Menu Items That Fans Want Back
Guess the Mystery Flavor
While Pop-Tarts hasn’t officially revealed the mystery flavor, fans are already speculating. On the Pop-Tarts Bowl website, you can submit your guess from a shortlist of retired varieties, including:
- Peanut Butter
- Vanilla Milkshake
- Blue Raspberry
- Cinnamon Roll
- Red Velvet Cupcake
- Chocolate Chip Cookie Dough
- Grape
Pop-Tarts could stick with one of these options or surprise everyone with a wildcard choice. Regardless, this flavor revival is stirring up plenty of nostalgia among longtime fans.
The Edible Mascots
This year’s Pop-Tarts Bowl features not just one, but three Edible Mascots:
- Frosted Wild Berry: The iconic purple frosting with a teal swirl.
- Frosted Hot Fudge Sundae: Topped with fudge icing and colorful sprinkles.
- Mystery Flavor: The returning fan favorite.
At the end of the game, the MVP of the winning team will choose which mascot becomes a celebratory snack for their teammates.
Tune In to See the Big Reveal
Whether you’re a Pop-Tarts fan or just curious to see which flavor gets the spotlight, the Pop-Tarts Bowl promises to be a fun blend of football and sweet nostalgia. Watch the game on Dec. 28 at 3:30 p.m. EST on ABC, and prepare to welcome back a long-lost flavor from the Pop-Tarts archives.
